According to the Drive-to-Store concept, traditional online, business to consumer services are becoming fundamental elements in the development of solutions that aim to support and encourage customers to step back into the stores and turn into long-term loyal customers.
Hence the development of B2B projects aimed at physical stores, with the creation of e-commerce platforms featuring a structure of information and visual elements recalling those of the typical logics of B2C sites. Their commercial, promotional and order management aspects as well as those regarding user types, however, have been specifically designed to allow a customised navigation experience, access to information and functions.
The B2B channel, as a matter of fact, provides the physical sales network with information related to the Brand and to the current collections. It also allows it to be informed about real time availability of new products, to buy different sizes and colours for the same product recurrently while designing shop windows that are constantly up-to-date and in line with the publicity message of the represented brand.
This process involves different areas, ranging from Retail Management, E-Mail Marketing, Operations, right up to Sale Assistance, which follows customers throughout their personal online shopping process.
FiloBlu, a company specialised in implementing digital strategies and e-commerce projects for business development and the growth of the brand equity of Brands and Retailers at international level. It closely assists companies with the strategic and operational aspects involved in the creation and management of their online B2B channel, starting with the definition of a strategic management.
Some of the Brands that, together with FiloBlu, have embarked on this path in order to develop their business and improve their sales network, are Automobili Lamborghini and Antony Morato.
Cifnews and Filoblu reached a consensus on Filoblu’s entry into the Chinese market and its participation in the CCEE (Zhejiang). During the CCEE (Cifnews Cross-border E-commerce Exhibition) conference held on Jun. 12-13 2018, Filoblu will attend it with a stand. Meanwhile, its executives will present a speech about European e-commerce market dynamics and opportunities.
相关推荐: 商标品牌突遭移除又没有申诉入口，如何申诉回来？方法来了
厦门商城系统开发 没有任何预告，商标品牌突遭移除，似乎成了卖家一直解不开的谜团。 也不止一次，卖家在咨询品牌君“商标被移除，有什么办法解决？” 更无奈的是，商标移除之后，卖家通连申诉入口都没有。 来源EU交流群信息，扫文末二维码可入群讨论运营问题 所以，为了解…
码刀科技（www.lekshop.cn）是国内知名企业级电商平台提供商，为企业级商家提供最佳的电商平台搭建（多种模式电商平台搭建：B2B/B2B2C/B2C/O2O/新零售/跨境等）、平台管理系统开发及互联网采购解决方案服务, 联系客服了解更多.
